CitiesEnergy and Material FlowsNews

Circulate on Fridays: Hello 2017 and is the future of city travel called “Whim”?

Welcome to 2017! Circulate on Fridays is back and ready for another year. As the idea of a circular economy continues to gain traction in business, education, policy and media, we’re expecting to have an even larger number of great stories to share with you this year, so stay tuned. Don’t forget that the best ways to stay up-to-date with everything on Circulate is to follow us on Twitter, like us on Facebook and sign-up for our newsletter.

Our 2017 debut, highlights a new app launching in Helsinki that claims to be cheaper and more convenient than owning a private car; a plant that’s turning its CO2 emissions into baking soda, and a report on what the circular economy means for toilets.

In Helsinki, it will soon be cheaper and more convenient to subscribe to a brand new mobility service, called “Whim”, rather than to own your own car. A bold claim perhaps, but besides the name, the app might just be able to back it up – providing unlimited access to public transit, bikes, rental cars and taxis for a monthly fee of €249. Due to be released in full, in Helsinki, in 2017, future launch plans for the UK and North America have already been confirmed. Get the full story from Adele Peters on Fast Company.

At a plant in India, a new way to capture and prevent CO2 emissions is being explored, by re-directing it from a coal-powered boiler to a new industrial process which creates baking soda! If this was as surprising for you to read as it was for us to write, you should head over to Grist to get the full story. The company behind the technology promises to prevent emissions from over 60,000 tonnes of CO2 per year, all as part of an economically viable process. 

Want to grow your own food, but don’t know how or don’t have the time? This is solution to all your concerns!

<iframe width=”560″ height=”315″ src=”” frameborder=”0″ allowfullscreen></iframe>

As part of efforts to gradually shift towards more effective plastic packaging practices, Coca-Cola European Partners (CCEP), Avery Dennison, Viridor and PET UK have announced a new collaboration designed to reduce waste and costs of “Smartwater” production in the UK.

“There’s a lot of money in people’s poop” – Ben Schiller’s words not ours! His latest piece looks at a recent report published by the Toilet Board, which highlights a significant economic opportunity to apply the circular economy to sanitation, where “resources are recycled to create self-sustaining sanitation businesses”.

What could machine intelligence mean for the global economy? Some intelligent people at Harvard Business Review have broken it down for lay people like me.

Did you enjoy these pieces? Tell us what you think in our comments section and recommend some posts for next week.

Share or save for later:
Previous post

BMW and IBM team up to apply Watson's cognitive abilities to cars

Next post

Wind and solar costs are our cheapest electricity sources now

The Author

Seb Egerton-Read

Seb Egerton-Read

Seb writes daily content for Circulate across the full spectrum of the website's topics. Previously he has spent five years as a freelance writer for a number of websites and blogs. You can e-mail Seb at seb[at]

No Comment

Leave a reply

Your email address will not be published. Required fields are marked *